Hungry Texans couldn’t wait to get their hands on 99¢ Wiches during the Which Wich Customer Appreciation Day. The one day celebration, featuring special pricing on their Superior Sandwiches, was January 6 at all the Dallas, Austin and Houston locations. Loyal fans and new customers alike flocked to the store to have Wiches for lunch and/or dinner. Dallas-based Launch Agency created an FSI that dropped on January 3 and social media buzz-building to generate awareness and help spread the Wich love.
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