For the past five years, Launch has awarded $1,000 scholarships to the top design and art direction portfolios at University of North Texas’ College of Art and Design. Based on a portfolio review, these scholarships are given to the design and art direction majors whom Launch representatives and UNT faculty recognize as having achieved an outstanding body of creative work. David Wilgus, agency principal and creative director, was on hand for the judging and to meet the winning students.
This year Aaron Kotara (left) was the winner of the 2011 Launch Agency award in Art Direction and Ashley Ayer (right) was the winner of the Graphic Design award. Eric Ligon (center) is the Associate Dean at the College of Visual Art and Design.
Agency News | (0) Comments
In what has become an annual tradition, Launch Agency employees celebrated the Fourth of July and all things Americana with a South-of-the-Border battle in the 2011 Tex-Mex Taste-Off.
The trash talk started at 8:30 that morning, but the competition kicked off at noon with five competing salsas, three quesos, four guacamoles and two desserts. Congrats to all our winners:
Best Original Salsa: Michael Boone, reigning champion of Taste-Off 2010
Best “Fun” Salsa: Joanna Rodriguez with her Fiesta Salsa
Best Queso: Jason Giles and Richard Wezensky, whose secret ingredients were cilantro and soy sausage bits
Best Guacamole: Alexandra Watson, whose guac packed some heat
Best Dessert: Megan Kelly with her killer Sopapilla Cheesecake.
All these competing dishes – combined with fajitas supplied by Launch Principals Michael Boone, Diane Seimetz and David Wilgus – made for an incredibly stuffed and happy Launch staff. Photos follow.
Our Culture | (0) Comments
Have you checked out the incredible wine selection at Sam’s Club lately? If so, you know they carry a vast varietal assortment from all around the world—New Zealand, Italy, France, Canada, Washington, Oregon and, of course, California.
Diane Seimetz, principal, and Megan Lucy Neal, account service for Launch Agency, recently had the privilege to travel to Napa Valley with the Sam’s Club wine buying team. Trekking alongside them was videographer John Carstarphen to partake in—and film—a behind-the-scenes tour of the legendary Robert Mondavi Winery. The team also had the opportunity to conduct an interview with fifth-generation West Coast winemaker, Joel Gott.
Launch will next produce a short film describing the great lengths the buying team undergoes to place high-quality, delicious, affordably priced wines in every Sam’s Club. This video is part of a series Launch is creating on various categories of unique, world-class products available at Sam’s Club.
So the next time you are craving a crisp, cool glass of pinot grigio or another varietal for your summer entertaining, shop Sam’s Club and check out the vast selection of wine. We’re sure you’ll find something you like!
View the slideshow below for some of the best from Napa:
Client News | (0) Comments
As the ad agency for the new Honda of Burleson, Launch created the tag line “A dealership experience worth talking about.” And on Saturday, June 28th, they joined their client in celebrating a grand opening event worth talking about.
The event was open to the public, and featured a full day of family fun for the entire Burleson and Fort Worth communities. In addition to getting a firsthand look at the brand-new, state-of-the-art Honda sales and service facility, attendees also got to enjoy a bounce house, slides, a climbing wall, balloon animals, face painting, live music, an air show and free hot dogs, snow cones, cupcakes, drinks and a taco bar, courtesy of Fuzzy’s Tacos.
Launch helped brand and promote the event with a series of grand opening invitations, emails, radio commercials and signs. And based on the fact that approximately 600 people attended—and that 17 cars were sold that day—it was clearly an event that will have people talking for a long time to come.