Valerie Lyon, has rejoined Launch Agency working with the account service team, specializing in client service and business development.
A California native, Valerie graduated from Humboldt State University with a Journalism degree. She started her career in San Francisco at Ketchum Advertising in media planning. She then moved to Dallas to join Bozell, which became Temerlin McClain, where she led the national JCPenney business as Account Director for several years. Valerie was part of Launch in the early days, before joining the executive management team overseeing research, interactive and media services at Temerlin McClain. Most recently a SVP, Brand Development Director at FKM, Valerie is happy to be reunited with her former Launch colleagues.
Valerie is married with a teenage daughter. In her off time she enjoys hiking, cycling, reading and watching the sunset at Cedar Creek Lake.
The Q&A provides insight into how Valerie’s mind works:
Q: Who would play you in feature film/tv movie of your life?
A: Diane Keaton
Q: Favorite piece of Art?
A: Handmade coffee mugs from Buck Pottery in Gruene, Texas
Q: Best weather?
A: See: Sonoma, California
Q: Guinness World Record potential?
A: Most time spent talking with strangers about cottage cheese
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