BAYLOR SCOTT & WHITE HEALTH
GET CARE NOW. LIKE NOW, NOW.
To announce that the MyBSWHealth app now connects you to Baylor Scott & White Health 24/7, we created a series of spots focusing on what happens when we get sick after hours or on weekends – you know, times when the doctor’s office is usually closed.
From frantically searching the internet for clues to creating less-than-appetizing homeopathic remedies, we see real-life scenarios get solved by simply connecting patients with the expert physicians at MyBSWHealth.
By correlating with the times and places you can get care through the MyBSWHealth app, this campaign aimed to empower patients across Texas to get the care they need whenever they need it. Like right now. Later today. On weekends. At the airport. You get the idea …