Please give a warm welcome to our summer graphic design intern, Laurel Tauben! She’s a locally grown 21-year-old designer-in-training, an avid diver, conceptual thinker, and even cyborg. She loves dancing (especially couple’s dancing), and forcing her cat, Jelly, to spend time with her. Next year she’ll be a graduate of the University of North Texas’ Communication Design program and is eager to see how her life will change after graduation. We asked her a few questions to get to know her a little better – take a look at her answers below!
Q: Werewolves or vampires?
A: Usually vampires. Werewolves are clique-y.
Q: There’s a zombie apocalypse. What do you grab?
A: My car keys. I’m going to Wal-Mart where there’s no windows, video monitoring, huge food supply, pharmacy, weapons, AND barricade materials. With a few extra people on board, you’ve got a micro-city.
Q: Favorite boy band?
A: Fall Out Boy
Q: If you could dis-invent one thing, what would it be?
A: Bras. :’(
Q: If fat, calories, cholesterol, etc. were not an issue, what two foods would you feast on?
A: French bread & cream puffs.
Q: What has been the highlight of your experience at Launch so far?
A: Endless coffee and getting to know the Launch team. Everyone’s been so sweet!Q: What do you hope to learn in your time at Launch?
A: To list a few, I hope to become more confident in my ability to deliver what a client needs, streamline my process to work faster, strengthen my collaboration skills, and peek into the “real world” of design.
Launch Featured in the 2018 Graphis Poster Annual
Work for two of our clients was recently featured in the 2018 Graphis Poster Annual, including a poster series for the 2016-2017 Dallas Winds concert season and a poster series for Chapps Burgers rebranding. Read on to learn more about the process behind each project.
Chapps BurgersChapps Burgers is a family owned and operated business with 7 restaurants in the Dallas area and a 34-year history of making big, great-tasting hamburgers. Our goal was to create an engaging, cohesive brand using in-store posters and other elements to attract new customers and ultimately franchise investors.
The simple traits that made Chapps successful became our inspiration to create a brand that embodied their strong work ethic and passion for making delicious burgers. We started with a graphic look and feel we call, “Blue Collar Cool.” Classic and industrial in tone, the design direction takes its cues from an era of vintage craftsmen. Check out the poster series here.
Dallas Winds
The Dallas Winds is one of the most accomplished wind bands in the world. Our assignment was to promote their 2016–2017 season and the unique programming for each individual concert.
Because each Dallas Winds performance is an original masterpiece, we wanted to capture that energy and craftsmanship in ten original works of art. From chalk and cotton to rhinestones and tissue paper, we gave visual expression to their musical expression. Then we brought it to Dallas Winds fans and soon-to-be-fans with a season brochure, posters, digital animations and more. To view all of the winning work for Dallas Winds, click here.
Since 1944, The International Journal of Visual Communication has been publishing significant and influential work of fine artists, illustrators and advertisers in the Graphis annual publication.
Welcome Launch’s Latest Hires
The new year is already in full swing – projects are underway, invoices are being pulled, and we have not one, not two, but three new faces to welcome to the Launch family.
First up is Alexa Perez, our new Project Manager. Alexa comes to Dallas by way of San Antonio, where she was an Account Manager at Giles-Parscale, a local web design and marketing firm. She’s a proud Bobcat (Texas State School of Journalism and Mass Communication), and “my favorite meal is breakfast. Breakfast, brunch, and brinner, please.”
IIf you were a toaster, what would you toast, and to what degree?
A blueberry frosted Poptart, and to the point right before it burns so it’s nice and gooey hot in the middle.
There’s a zombie apocalypse. What do you grab?
Hmm- well I have one of those flint & steel fire starters so that, jerky for sustenance, and of course my dog for moral support. He wouldn’t hunt or anything, he’s basically useless. See photo for proof:
Favorite boy band?
*NSYNC, of course.
If you could dis-invent one thing, what would it be?
Those tennis shoes with toes.
If fat, calories, cholesterol, etc. were not an issue, what two foods would you feast on?
Tacos with lots of salsa, and chocolate. (Can margaritas count as food?)
What has been the highlight of your experience at Launch so far?
The team! Everyone is so kind and willing to help, it’s awesome.
What do you hope to learn in your future at Launch?
I’m eager to further hone my project management and communication skills as Launch’s Project Manager. 🙂
Next up is Amy Woods, Account Supervisor. A marketing professional with over 25 years of experience working at both advertising agencies and in the corporate world, Amy lives in Plano with her wonderful husband, 5 children, 3 cats…and lots of dishes.
If you were a toaster, what would you toast, and to what degree?
Toasty warm. never burnt, multi-grain bread. Sublime.
There’s a zombie apocalypse. What do you grab?
My family, running shoes, and a fearless friend with a big gun.
Favorite boy band?
Any boy band no longer performing.
If you could dis-invent one thing, what would it be?
Squatty Potty. We received one as a gag gift for Christmas. Will give away to the lowest bidder!
If fat, calories, cholesterol, etc. were not an issue, what two foods would you feast on?
Since a martini is not technically food, I vote for hot pizza from Pie 314 or a burger from Mooyah.
What has been the highlight of your experience at Launch so far?
Working with super talented and nice folks. Also, the office music is fantastic!
What do you hope to learn in your future at Launch?
I am always learning.
And last but certainly not least, meet Zach Deutsch, Account Executive. Zach was born and raised in Houston, TX and graduated from Texas A&M in May 2012. After graduation, he moved back to Houston, where he started his career at a digital marketing firm until moving to Dallas in October and joining the Launch Team. In his free time he enjoys traveling, trying new cuisines and exploring his new home city.
If you were a toaster, what would you toast, and to what degree?
Bagels – level 3 setting
There’s a zombie apocalypse. What do you grab?
Snacks.
Favorite boy band?
Backstreet Boys
If you could dis-invent one thing, what would it be?
Those shoes with built-in roller skates
If fat, calories, cholesterol, etc. were not an issue, what two foods would you feast on?
Canes and red velvet cupcakes
What has been the highlight of your experience at Launch so far?
Getting to help with the Panamera event [for Park Place Dealerships]. It’s been a great experience to be a part of the process and see it come to fruition at the event.
What do you hope to learn in your future at Launch?
I hope to learn how to continue to be at the forefront of the marketing industry and to learn to successfully coordinate all the parts that go into great brand campaigns.
Q: Werewolves or vampires?
A: Usually vampires. Werewolves are clique-y.
Q: There’s a zombie apocalypse. What do you grab?
A: My car keys. I’m going to Wal-Mart where there’s no windows, video monitoring, huge food supply, pharmacy, weapons, AND barricade materials. With a few extra people on board, you’ve got a micro-city.
Q: Favorite boy band?
A: Fall Out Boy
Q: If you could dis-invent one thing, what would it be?
A: Bras. :’(
Q: If fat, calories, cholesterol, etc. were not an issue, what two foods would you feast on?
A: French bread & cream puffs.
Q: What has been the highlight of your experience at Launch so far?
A: Endless coffee and getting to know the Launch team. Everyone’s been so sweet!
Q: What do you hope to learn in your time at Launch?
A: To list a few, I hope to become more confident in my ability to deliver what a client needs, streamline my process to work faster, strengthen my collaboration skills, and peek into the “real world” of design.
